By Tokunbo Dada (Yoruba)
In Nigeria, many farmers didn't trust vaccines for COVID-19, making it hard to fight the virus. With financial support from Cultural Survival’s Indigenous Community Media Fund, Paramount 94.5 FM Abeokuta in Nigeria, undertook Project New Hope, which used radio broadcasts to teach about vaccines in a way that was culturally relevant in the Yoruba language. The station built a bridge between doctors and farmers, showing them how vaccines could save lives.